Absolute Wealth Management
Brand identity Design for print Signage Website design and build
Absolute Wealth Management's rebrand helped to significantly increase new enquiries and referrals.
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Absolute Wealth Management was established in 2006 by financial advisors Pete McBride and Simon Harnaman. Between them, they’d developed a loyal client base by delivering financial advice and wealth management services.
In 2017 Pete and Simon were ready to substantially grow their business, hoping to increase new business enquiries and client referrals.
Our in-depth Discovery Process helped identify where Absolute Wealth Management sat within their market, who their ideal customers were and exactly what their customers wanted from a financial advisor.
This informed the decision to create a more striking brand that would appeal more strongly to their ideal customers. It also helped us to develop Absolute Wealth Management’s core messaging to fully align with their clients’ needs and demonstrate where they added value.
Following the rebrand and launch of their new website, the number of new client walk-ins increased significantly. More importantly more of the people making new enquiries fitted the profile as an ideal customer who could become a valued long-term client.
They also saw an increase in the number of referrals they received from existing clients' friends and family.
The evolution of a brand that is changing with the market.View work
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26 Berkeley Square
Bristol BS8 1HP
0117 907 9930
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